SODA
THAT
BITES

Cold-pressed citrus, real sugar, absolutely no beige. Six flavours, all loud.

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Blood Orange

Yuzu Kick

Blue Lime

Squeezed, not flavoured

Whole fruit goes in the press the same morning it arrives. You can taste the pith, and that's the point.

Twelve cans, one box

Mix any flavours. Ships cold, arrives cold, no subscription and no upsell at checkout.

Sweet, but not stupid

Nine grams of real cane sugar. Enough to taste like soda, not enough to coat your teeth.

6Flavours

9gReal sugar

0Beige

“Tastes like someone squeezed a grapefruit directly into my brain.”
— Dana R., Queens

All six

Blood OrangeBest seller

Yuzu KickNew

Blue LimeLimited

Pink GrapefruitBest seller

Bitter LemonClassic

Green MandarinNew

Get loud.

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Saturation is the look. Contrast is the job.

Anyone can pick hot pink. Knowing it needs dark text is the part you pay for. Every ratio below is measured from the tokens the browser actually resolved, not typed into a table — flip the switch and watch them recalculate.

Cream on pink is the one everybody reaches for.

— The obvious pairing, and it fails AA for body text. This is the trap: it looks fine on a designer's monitor and disappears in daylight.

Navy on the same pink keeps the volume.

— Same pink, one substitution, and it passes. The colour is every bit as loud — you just stopped asking the text to do the shouting.

We built the soda brand to settle an argument.

Pep Club is a prototype, not a client. Dopamine colour gets dismissed as a trend that can't survive an accessibility audit, so we built something loud enough to be accused of it and then measured every pair on the page.

One token set, three values

The switch changes nothing but custom properties. Same markup, same layout, same border widths — the page asserts on every flip that not one element moved.

A season is a palette, not a rebuild

October is the same page in Halloween colours — violet, slime green and candy orange, not the usual black and blood red. No cobwebs, and not one line of Pep Club's own markup changed to wear it.

Contrast measured, not claimed

Ratios are computed in the browser from the resolved tokens. Edit a hex and the numbers follow, so they can't quietly go stale.

One static page

No framework and no build step, served from Cloudflare's edge — the same stack we ship client work on.

Want colour that gets noticed and still passes? Bold and accessible aren't opposites. They just need somebody to do the measuring.

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Pep Club is a fictional company. It has no products, no customers and no premises. The brand, the flavours, the testimonial and the Queens address were invented for this prototype. Nothing on this page is a real offer or a real product, and nothing here is for sale. The build is by Tiny Byte Studio — see the other prototypes.

Tiny Byte Studio